R+E Cycles (Rodriguez Bicycle Company) Introduce
Welcome to R+E Cycles, also known as the Rodriguez Bicycle Company, a true cornerstone of the cycling community right here in Washington. For decades, R+E Cycles has been a trusted name for cyclists across Seattle and the broader Pacific Northwest, providing exceptional service, expert craftsmanship, and an unparalleled passion for all things two-wheeled. Whether you're a seasoned rider looking for a custom-built dream machine, a daily commuter needing reliable maintenance, or someone just starting their cycling journey, R+E Cycles offers a comprehensive and welcoming experience designed to meet your every need.
More than just a bike shop, R+E Cycles is a hub for cycling enthusiasts. Their reputation is built on a foundation of quality, integrity, and a deep understanding of what cyclists truly need. From the moment you step through their doors, you'll feel the difference that comes from a team dedicated to their craft and committed to helping you enjoy every mile. They are particularly renowned for their custom steel frames, a testament to their dedication to building bikes that are not only durable and high-performing but also perfectly tailored to the individual rider. This commitment to personalized service and enduring quality sets R+E Cycles apart in the competitive world of bicycle retail and service.
Conveniently situated at 5627 University Way NE, Seattle, WA 98105, USA, R+E Cycles boasts a prime location that makes it easily accessible for residents throughout Seattle and surrounding areas. The shop is nestled in the vibrant University District, an area well-known for its bustling atmosphere, diverse businesses, and excellent connectivity. This central location ensures that whether you're coming from downtown Seattle, the northern suburbs, or even further afield in Washington, reaching R+E Cycles is straightforward.
The University Way NE area is well-served by public transportation, with numerous bus routes passing nearby, making it a sustainable and stress-free option for those who prefer not to drive. For cyclists, the neighborhood offers bike-friendly streets and proximity to popular bike routes, making a visit to the shop a pleasant part of your ride. If you're driving, there are typically parking options available in the vicinity, though it's always wise to check local signage for restrictions. The shop's presence in a dynamic, accessible part of Seattle reinforces its role as a local institution, deeply embedded within the community it serves. Its easy-to-find spot means that whether you need an urgent repair, a routine tune-up, or are just Browse for your next bike, getting there is never a hassle.
R+E Cycles provides a comprehensive suite of services designed to cover every aspect of your cycling needs. Their expertise goes far beyond simply selling bikes, extending to a full spectrum of maintenance, repair, and custom-building options. Here’s a closer look at what they offer:
- Custom Bike Builds: R+E Cycles is particularly celebrated for their custom bicycle builds. This includes everything from initial frame design and material selection (with a strong emphasis on their renowned steel frames) to choosing every component and even personalized decal and paint options. Customers rave about the meticulous process, which ensures the bike fits the rider perfectly and meets their specific performance desires.
- Personalized Bike Fitting: A proper bike fit is crucial for comfort, efficiency, and injury prevention. R+E Cycles offers professional bike fitting services, ensuring that your bike, whether custom-built or a standard model, is perfectly adjusted to your body and riding style. This personalized attention significantly enhances your riding experience.
- Comprehensive Bike Repairs and Maintenance: From minor adjustments to major overhauls, the skilled mechanics at R+E Cycles handle all types of bike repairs and routine maintenance. This includes tune-ups, brake adjustments, gear indexing, wheel truing, tire changes, and much more. Their thorough and attentive approach ensures your bike is always in peak condition.
- Welding and Frame Repair: As evidenced by customer testimonials, R+E Cycles possesses specialized expertise in frame repair, including precise welding jobs. This capability is particularly valuable for extending the life of beloved steel frames, making them a go-to for complex structural repairs.
- Component and Parts Selection: The team assists customers in selecting the right components and parts for their bikes, whether for an upgrade, repair, or custom build. They offer honest recommendations, focusing on what’s best for your riding needs rather than just making a sale.
- Post-Purchase Support and Advice: When you buy a bike from R+E Cycles, you gain the support of the entire team. They offer ongoing advice and support for bike maintenance, riding tips, and anything else you might need to keep enjoying your ride.
- Accessory Sales: In addition to bikes and parts, the shop likely carries a selection of essential cycling accessories, including helmets, lights, locks, and apparel, though specific inventory would vary.
R+E Cycles stands out for several key features and highlights that contribute to its sterling reputation within the cycling community. These elements underscore their commitment to quality, customer satisfaction, and a deep-rooted passion for cycling:
- Expert Custom Steel Frame Building: This is arguably R+E Cycles' most celebrated feature. They are renowned for designing and building custom steel frames that are celebrated for their durability, optimal fit, and smooth ride quality. Customers consistently praise how these bikes fit "like a glove" and are "indestructible," offering a superior riding experience that truly stands the test of time.
- Exceptional Team and Personalized Service: The staff, from owner Dan to sales associate Smiley and lead mechanic Alder, are consistently highlighted for their professionalism, friendliness, and dedication. They are known for making the custom bike building process a "joy every step of the way" and for providing "super kind, thorough, attentive to detail" service for repairs. This personalized approach means they truly cater services to how YOU want to ride your bike.
- Honest and Transparent Recommendations: A recurring theme in customer feedback is the team's integrity. They are praised for making "honest recommendations" and offering "the right advice for you," without trying to upsell or maximize profit. This builds a high level of trust with their clientele.
- Long-Term Value and Quality: While their services might not always be the cheapest, customers consistently affirm that "you get what you pay for." The quality of their custom bikes and the thoroughness of their tune-ups often result in significant long-term savings due to reduced need for frequent adjustments and repairs, even for avid year-round riders.
- Community Focus and Local Charm: R+E Cycles is described as a "rare Seattle gem that retains so much soul, local charm, and personal touches." It's not just a shop but a "whole community," often organizing group rides and fostering a strong connection among local cyclists.
- Decades of Experience and Passion: With a long history in the industry (implied by "Rodriguez Bicycle Company" and years of loyal customers), R+E Cycles brings a wealth of experience and a deep-seated passion for cycling to every interaction and every bike they build or service.
For all your cycling needs, or to simply learn more about R+E Cycles (Rodriguez Bicycle Company), you can easily get in touch with their team.
- Address: 5627 University Way NE, Seattle, WA 98105, USA
- Phone: (206) 527-4822
- Mobile Phone: +1 206-527-4822
Their knowledgeable and friendly staff are ready to answer your questions, schedule service appointments, or help you begin the exciting journey of building your custom dream bike.
For anyone in the Washington region, particularly those in Seattle and its surrounding communities, R+E Cycles (Rodriguez Bicycle Company) stands out as an exceptionally suitable and highly recommended destination for all cycling-related needs. This isn't just another bike shop; it's a deeply embedded local institution that prioritizes quality, community, and genuine customer care.
What truly makes R+E Cycles ideal for locals is their unwavering commitment to building lasting relationships and providing unparalleled expertise. As attested by numerous delighted customers, when you choose R+E, you're not just buying a bike or getting a repair; you're gaining the support of "the entire shop team." This means personalized bike fittings, honest recommendations, and service tailored to how *you* want to ride. For commuters navigating Seattle's diverse terrain, gravel riders exploring Washington's scenic routes, or weekend adventurers seeking dependable gear, R+E's custom steel frames offer a perfect blend of durability, comfort, and performance, designed to withstand the Pacific Northwest's unique conditions.
Furthermore, the shop's emphasis on long-term value over short-term savings resonates strongly with practical-minded locals. While their services may not always be the absolute cheapest, the superior quality of their repairs and custom builds often translates to fewer future maintenance issues, saving cyclists time and money in the long run. The highly skilled mechanics, like Alder, ensure tune-ups are "done so right" that even year-round riders experience exceptional longevity between services.
Beyond the technical aspects, R+E Cycles fosters a welcoming and vibrant community. It's a place where cyclists can feel understood and supported, where group rides are organized, and where personal touches from the staff make every visit enjoyable. This blend of professional excellence, a community-centric approach, and a convenient Seattle location makes R+E Cycles an indispensable resource and a beloved "rare Seattle gem" for anyone passionate about cycling in Washington. Choosing R+E means investing in a high-quality cycling experience backed by a team that genuinely cares.
R+E Cycles (Rodriguez Bicycle Company) Photos










R+E Cycles (Rodriguez Bicycle Company) Location
R+E Cycles (Rodriguez Bicycle Company)
5627 University Wy NE, Seattle, WA 98105, USA
R+E Cycles (Rodriguez Bicycle Company) Reviews
Alder did an AMAZING job with the black primer over the weld job of my seat stays and seat tube. Can't give enough praise to the technicians at R&E Cycles. We LOVE our bike builders/technicians!!!🚴🚴🚴🚴🚴
May 02, 2025 · MARC NORDLUNDR+E’s motto says that when you buy a bike from them, you buy the entire shop team- and it is absolutely true! I built a custom gravel bike with them in 2020, and have been going to them for services/repairs ever since. From custom frame design/decal/paint options with owner Dan, to personalized bike fitting and choosing components/parts with Smiley in sales, these guys really made the process of building your dream bike a joy every step of the way, from start to “new bike day”, without some of the attitude that one can get at other custom bike shops :) While going custom may seem pricey at first, I can attest to the fact that I’ve saved so much $ over time by having exactly the bike I wanted, done right the first time, with a steel frame that fits me like a glove, is stiff, light, indestructible, and rides like butter through pretty much anything I throw at it.Since that day, I’ve gone back for services with lead mechanic Alder and the whole crew. They take all the stress out of bike maintenance, are super kind, thorough, attentive to detail, and really do a fantastic job of thoughtfully catering their services to how YOU want to ride your bike. They will make honest recommendations and offer the right advice for you, not trying to make a profit for them or upsale on anything, and will be really fair about doing right by your bike until you are satisfied. Yeah the service may not be the cheapest you’ll find in town, but I promise that with R&E you get what you pay for- I.e bike tune ups done so right by experienced mechanics that I only have needed to go back on average once a year for minor adjustments, despite commuting/gravel riding/ bike camping / generally abusing my bike through rain and snow, year round - of course speaking from my own experience here, your miles will vary :).Anyways, R&E is that rare Seattle gem that retains so much soul, local charm, and personal touches from all the staff while still providing truly the best bike service I’ve experienced in my 20+ years of riding. It’s a rare and very special shop, team, and really a whole community !Pictures of my bike and a recent R&E organized group ride :)
May 06, 2023 · Andrew LimFantastic company building great bikes! Just had a custom Phinney Ridge built around 650B, thru axles, all the proper refinements you’d come to expect. Smiley did my initial fit, great experience, and the final product just oozes comfort. Such a comfortable bike and I felt right at home on it from the first day. 5 weeks in, 1,200 miles on it, absolutely enamored with how it rides, how it looks and can confidently say this will be my #1 drop bar bike for a very long time. I use this bike recreationally, it’s my road bike, my training bike, gravel grinder, gravel race, and light bikepacking/touring/rando rig. It does it all, comfortably, and that speaks volumes. Just did a 130 mile day like it was nothing, ride quality allows for the big days to be a success. Can’t go wrong with a Rodriguez, long live USA hand built frames! The shop is also well stocked with anything else you might need and as always, if they don’t have it, it can be ordered.
Feb 06, 2024 · Cedric EasleySo happy with my new Phinney Ridge bike! Smiley and Alder and all the folks at Rodriguez did a fantastic job, from the custom fit to helping me figure out all the final details. I love the color and the bike only came in at only 23lbs! It's a dream to ride!
May 05, 2023 · ScottIf you are looking for a custom bike experience, go here. We flew over 2000 miles from the Midwest to go through the fit process for our custom tandem. Smiley is VERY good at what he does. I’ve been riding for 45 years, and I still learned a few things.I can’t recommend this more. We are looking forward to the rest of the process. Will update as required.
Sep 24, 2022 · Richard Witt
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