Trail This Bicycle Shop

For passionate cyclists and those just getting started on two wheels across Wisconsin, having a reliable and knowledgeable local bicycle shop is absolutely essential. In the charming village of Mount Horeb, Wisconsin, that vital role is expertly filled by Trail This Bicycle Shop. More than just a retail space, this locally and family-owned establishment is a true hub for the cycling community, known for its dedication to excellent service, fair prices, and a genuine passion for all things bikes. This article aims to provide a comprehensive overview of Trail This Bicycle Shop, highlighting why it has become a go-to destination for riders throughout the region.

Wisconsin's diverse landscapes offer incredible opportunities for cycling, from scenic road rides and challenging mountain bike trails to leisurely gravel routes and practical e-bike commutes. To fully enjoy these experiences, cyclists need their equipment to be in top condition, and they need access to expert advice when choosing new gear or troubleshooting issues. Trail This Bicycle Shop directly addresses these needs with a commitment to being a full-service shop. They pride themselves on getting bikes fixed quickly and correctly, often within a 24-hour turnaround for most services, which is a significant advantage for busy riders who want to minimize downtime.

The core of Trail This Bicycle Shop's appeal lies in its highly experienced staff, particularly their head mechanic, Jeff, who boasts over 20 years of bicycle repair and service work. This wealth of experience translates directly into a high level of confidence for customers. As evidenced by real customer reviews, Jeff's expertise is matched by his patient and informative approach. Whether you're a seasoned rider with a specific upgrade in mind or someone like "Franklie" (a customer's bike) needing a quick gear cable replacement, you can expect not only efficient service but also valuable insights and explanations. This dedication to educating customers and ensuring they understand their bikes' needs fosters a strong sense of trust and builds lasting relationships within the Wisconsin cycling community.

Trail This Bicycle Shop's ability to cater to a wide variety of cycling needs—from e-bikes and mountain bikes to road, tri, and BMX—means that it serves as a central resource for nearly all types of riders in the region. This broad expertise, combined with their commitment to customer satisfaction, makes them an indispensable part of Wisconsin's vibrant cycling scene.

Trail This Bicycle Shop is conveniently located at 103 S 2nd St, Mt Horeb, WI 53572, USA. Mount Horeb is a charming village in Dane County, known for its "Trollway" and welcoming small-town atmosphere. The shop's specific location, "right next to the Grumpy Troll," is an excellent landmark for locals and visitors alike, making it particularly easy to find.

This strategic placement in Mount Horeb makes Trail This Bicycle Shop highly accessible for residents of the village and surrounding communities in southwestern Wisconsin, including Verona, Blue Mounds, and Barneveld. Its proximity to popular cycling routes and recreational areas further enhances its appeal. For instance, being near the Military Ridge State Trail makes it a convenient stop for repairs or last-minute gear before or after a ride.

For those traveling from Madison or other parts of Dane County, Mount Horeb is a relatively short and scenic drive. The easy access off major roads allows cyclists from a wider regional area to benefit from Trail This Bicycle Shop's specialized services and friendly atmosphere. The positive reviews, even from customers who drove from a "neighboring state," underscore the shop's reputation as a destination worth the journey for quality bikes and exceptional customer service. This ease of access ensures that Wisconsin cyclists have a reliable and expert resource within reach, ready to support their two-wheeled adventures.

Trail This Bicycle Shop positions itself as a full-service bicycle shop, catering to a wide range of cycling needs with a focus on speed, expertise, and customer satisfaction. Their offerings include:

• Comprehensive Bicycle Repair & Service: They pride themselves on fixing "eBikes, Mountain, Road, Tri, BMX – if it's a bicycle, we can fix it."
• Quick Turnaround Times: Most services can be completed within 24 hours, minimizing downtime for riders.
• Expert Mechanic Services: Their head mechanic has over 20 years of bicycle repair and service experience.
• Tune-Ups:
  • Full Service Tune Up: Priced at $90.
  • Safety Inspection: Priced at $45.
  • Kids / Single Speed Tune Up: Priced at $45.
• Hourly Repair/Service Rate: Priced at $90 per hour.
• Bicycle Sales: They stock and sell various types of bicycles, including popular models from brands like Kona (e.g., Kona Splice) and Norco (e.g., Norco Bigfoot, Sasquatch, Indie), catering to different riding styles and preferences.
• Parts & Gear Sales: Customers can grab the gear they need, with items like Park Tool wrenches, Kenda tires, and more listed online.
• E-bike Expertise: Demonstrated by customer reviews, they are knowledgeable about e-bikes and can provide advice and service for these increasingly popular bicycles.
• Component Upgrades: Capable of assisting with and performing upgrades, such as drivetrain replacements, even for niche parts.

Trail This Bicycle Shop stands out with several key features that make it a highly regarded establishment for Wisconsin cyclists:

• Experienced Head Mechanic: Jeff, with over 20 years of experience, provides a high level of expertise and patient explanations, as praised by customers. This deep knowledge ensures quality repairs and informed advice.
• Full-Service Capabilities: The shop proudly handles all types of bicycles—e-bikes, mountain, road, tri, and BMX—ensuring they can meet diverse customer needs.
• Quick Service Turnaround: Their commitment to completing most services within 24 hours is a significant advantage, getting riders back on their bikes promptly.
• Customer-Centric Approach: Reviews highlight staff who are patient, informative, and willing to go the extra mile to make things right, even for customers traveling from out of state.
• Fair and Reasonable Pricing: Customers consistently mention that prices for repairs and services are "very reasonable."
• Quality Bike Selection: They carry respected brands like Kona and Norco, offering bicycles known for their value, durability, and performance (e.g., Kona Splice, Norco Bigfoot).
• Locally & Family-Owned: This aspect often translates into a more personalized experience, deeper community ties, and a genuine commitment to local customers.
• Convenient Location: Situated right next to the popular Grumpy Troll in Mount Horeb, making it easy to find and a pleasant destination.
• Emphasis on Customer Education: Mechanics take the time to explain issues and options, empowering customers with knowledge about their bikes.

To connect with Trail This Bicycle Shop in Mount Horeb, you can use the following contact details:

Address: 103 S 2nd St, Mt Horeb, WI 53572, USA

Phone: (608) 274-8447

Mobile Phone: +1 608-274-8447

For residents of Wisconsin, particularly those in and around Dane County, Trail This Bicycle Shop in Mount Horeb is an ideal local resource for all their cycling needs. Its suitability for locals is rooted in several key factors that prioritize convenience, expertise, and a community-focused approach. Firstly, the shop’s commitment to being a "full service bicycle shop" for "eBikes, Mountain, Road, Tri, BMX" means that almost every type of cyclist in Wisconsin can find the support they need. This broad expertise, combined with their promise of completing "most service able to be completed within 24 hours," directly addresses a critical need for quick, reliable repairs, allowing riders to spend more time enjoying Wisconsin's abundant trails and roads.

Secondly, the exceptional customer service, exemplified by the head mechanic Jeff's over 20 years of experience and patient, informative approach, fosters immense trust. Customers consistently praise the fair prices and the willingness of the staff to educate them about their bikes. This personalized, non-condescending interaction creates a welcoming environment, particularly beneficial for those new to cycling or exploring new bike types like e-bikes. This level of care and transparency is invaluable and builds strong, lasting relationships within the community, making customers feel valued and confident in their choices.

Finally, as a locally and family-owned business situated conveniently in charming Mount Horeb, right next to the Grumpy Troll, Trail This Bicycle Shop is more than just a place to buy or fix a bike. It's an integral part of the local fabric, contributing to the village's unique character and serving as a reliable hub for cycling enthusiasts. Supporting such a business not only ensures continued access to expert services but also helps strengthen the local economy and foster a vibrant cycling community throughout Wisconsin. For these reasons, Trail This Bicycle Shop is undoubtedly an excellent choice for any Wisconsin local seeking top-tier bike service and a genuinely supportive experience.

Trail This Bicycle Shop

103 S 2nd St, Mt Horeb, WI 53572, USA