Johnson's Cycle & Fitness Inc Introduce
For generations of Wisconsin residents, particularly those in and around Wauwatosa, Johnson's Cycle & Fitness Inc has been far more than just a bicycle store; it's a cherished local landmark. Established in 1939, this family-owned and operated business has built an enduring reputation for its unwavering commitment to quality service, extensive cycling knowledge, and a genuinely friendly atmosphere. Unlike fleeting trends, Johnson's has remained a consistent and reliable resource for everything bicycle-related, from sales of new and reconditioned bikes to expert repairs and maintenance. Whether you're a seasoned cyclist, a casual rider, or a parent looking for your child's first bike, the team at Johnson's, led by John, is dedicated to providing personalized attention and efficient service. Their deep roots in the community and consistent dedication to customer satisfaction make them a true gem in Wauwatosa's local business landscape, ensuring that every visit is a positive and productive experience for Wisconsin's cycling community.
Johnson's Cycle & Fitness Inc is conveniently situated at 6916 W North Ave, Wauwatosa, WI 53213, USA. This prime location places it right in the heart of Wauwatosa, often affectionately referred to as "Tosa" by locals, making it easily accessible for residents throughout the Milwaukee metropolitan area and surrounding communities in Wisconsin. W North Ave is a well-traveled thoroughfare, ensuring that reaching the shop by car is straightforward. The presence of nearby street parking or dedicated customer parking (it's always a good idea to confirm directly with the shop for the most convenient parking options) adds to the ease of access. For those living in areas like Milwaukee, Brookfield, and Elm Grove, Johnson's provides a local and specialized option for all their cycling needs, eliminating the need for long trips to find reliable service or a diverse bike selection. Its central position within Wauwatosa means it's a familiar and trusted fixture for many, reinforcing its role as a true community asset. The ease of access contributes significantly to why so many Wisconsin cyclists choose Johnson's for their biking needs, embodying the convenience and personal touch of a beloved local establishment.
Johnson's Cycle & Fitness Inc offers a comprehensive range of services designed to meet every cyclist's needs, from new purchases to keeping your existing bike in prime condition. Their commitment to excellent service is consistently highlighted by their loyal customer base. Here’s a detailed look at what they provide:
- Bicycle Sales (New and Used): Johnson's boasts an extensive selection of bicycles. This includes a variety of new bikes, with popular brands like Fuji Bikes (e.g., Feather, Jari, Absolute, Nevada, Sportif, Declaration, Transonic, Gran Fondo, Adventure) and SE Bikes (e.g., OM-Duro XL, Everyday, LiL' Flyer, Fat Quad, DJ Ripper HD) often available. Importantly, they also offer a wide assortment of high-quality pre-owned and reconditioned bicycles. Each used bike undergoes a rigorous inspection and repair process, ensuring safety and satisfaction, and comes with a free 30-day check-up and a 30-day warranty.
- Expert Bicycle Repair and Maintenance: This is a cornerstone of their service. Johnson's provides comprehensive repair and maintenance for all types of bikes. They offer free, no-obligation service estimates, clearly explaining recommended work while respecting your budget. Their services range from basic flat tire repairs (often same-day or next-day service, even while you wait if you bring just the wheel) to full tune-ups and comprehensive overhauls.
- Tune-Up Packages: They offer various tune-up options, including a popular Annual Tune-Up that covers comprehensive brake and shift adjustments, lubrication of cables and drivetrain, adjustment of headset, hubs, and bottom bracket as needed, wheel truing (removed from bicycle), bike wipe-down, and a thorough safety inspection of the frame and fork.
- Parts and Accessories: Johnson's maintains a well-stocked inventory of bike parts and accessories to cater to all types of riders, whether they enjoy tinkering with their bikes or simply hitting the open road. This ensures that customers can find components and enhancements to optimize their riding experience.
- Wheel Building and Repair: The shop offers expert wheel building services, emphasizing proper design, quality components (like DT and Wheelsmith spokes), and detailed preparation, including tension-tuning and stress relieving, to produce strong, responsive wheel sets. They also handle wheel repairs.
- Collectible and Vintage Bike Specialization: For those with a passion for collectible bicycles, Johnson's specializes in both original and reproduction collectible bikes, and can assist in finding rare NOS (New Old Stock) parts, showcasing their deep historical knowledge and commitment to the cycling heritage.
- Free Air Pump Access: A small but highly appreciated service, they offer free air for tires, a testament to their community-first approach.
- Layaway Program: They provide a layaway program for purchases, making it easier for customers to acquire their desired bike or equipment.
Johnson's Cycle & Fitness Inc stands out in the Wisconsin cycling landscape due to several key features and highlights that resonate strongly with local customers:
- Decades of Local Trust and Heritage: As a business operating since 1939, Johnson's has served generations of Wisconsin families. This long-standing presence in Wauwatosa builds immense trust and signifies a deep understanding of the local cycling community's needs and preferences. They are truly "Wauwatosa's Bike Shop."
- Exceptional Customer Service and Personal Touch: Customer reviews consistently praise the "incredibly friendly, knowledgeable, and efficient" team, particularly John himself. The anecdotes of quick, even free, repairs for minor issues (like fixing a child's snapped brake in "60 seconds" and refusing payment) exemplify their customer-first philosophy and integrity. This personal, caring approach is a major draw.
- Knowledgeable and Efficient Staff: Reviewers highlight the staff's expertise and efficiency. Whether it's guiding a new bike purchase or executing a complex repair, customers report "top-notch service with a quick turnaround." This ensures minimal downtime for riders.
- "Gem in Tosa" Mentality: The recurring sentiment that Johnson's is a "gem" in Wauwatosa speaks to its invaluable role in the community. They are seen as more than just a retail outlet; they are a reliable, trustworthy resource that goes the extra mile.
- Honest and Fair Business Practices: The refusal of payment for quick fixes, and the consistent positive feedback on their repair services, indicate a business that prioritizes customer satisfaction and honest dealings over maximizing profit from every small interaction. This builds immense loyalty.
- Wide Selection of Bikes for All Needs: From brand new Fuji and SE bikes to carefully reconditioned used bikes, and even specializing in collectible bicycles, Johnson's offers a diverse inventory that appeals to a broad spectrum of cyclists and budgets.
To experience the renowned service and selection at Johnson's Cycle & Fitness Inc, you can reach them using the following contact details:
Address: 6916 W North Ave, Wauwatosa, WI 53213, USA
Phone: (414) 476-2341
Mobile Phone: +1 414-476-2341 (Likely John's direct line, as per customer reviews)
Operating Hours: They are typically open Monday to Friday from 10:00 AM to 6:00 PM, and Saturday from 9:00 AM to 4:00 PM. They are usually closed on Sundays, though it's always best to call ahead for seasonal adjustments or holiday hours.
For Wisconsin locals, especially those in Wauwatosa and the surrounding Milwaukee area, Johnson's Cycle & Fitness Inc stands out as an exceptional and enduring choice for all cycling needs. Its remarkable history, having served the community since 1939, speaks volumes about its reliability and deep-seated commitment to customer satisfaction. The recurring themes in customer reviews—highlighting John and his team's incredible friendliness, efficiency, and knowledge—underscore a service experience that goes far beyond typical retail interactions. The anecdote of a quick, uncharged brake fix perfectly encapsulates their "how you do business" philosophy, fostering trust and loyalty that larger chains simply cannot replicate. Whether you're looking to purchase a new or quality used bicycle, seeking expert and timely repairs with a quick turnaround, or even hunting for a rare collectible, Johnson's offers a comprehensive solution. Its accessible location on W North Ave makes it a convenient hub for a wide swath of Wisconsin residents. Choosing Johnson's Cycle & Fitness Inc means supporting a local institution that truly values its community, provides unparalleled service, and ensures that your cycling journey is as enjoyable and hassle-free as possible. It is, without a doubt, a "gem in Tosa" and a premier destination for any Wisconsin cyclist.
Johnson's Cycle & Fitness Inc Photos










Johnson's Cycle & Fitness Inc Location
Johnson's Cycle & Fitness Inc
6916 W North Ave, Wauwatosa, WI 53213, USA
Johnson's Cycle & Fitness Inc Reviews
I absolutely love Johnson’s! John and his team are incredibly friendly, knowledgeable, and efficient. Whether it’s getting a repair done or buying a bike, the service has always been top notch with a quick turnaround. I’ve trusted them for both, and I can’t recommend this shop highly enough!
Jun 11, 2025 · Liz GradeCame in this morning as my daughter had snapped something on her brakes. The guy who fixed it did it in maybe 60 seconds and refused payment. This is how you do business. Will be taking all our bikes there for fixes from now on. Lucky to have this gem in Tosa!
Jun 28, 2025 · Erin BruceThis bike shop has been there for me since I was young and I can tell you the service, the staff, even the bird are super knowledgeable. This store has helped me get into the biking experience for a long time now. Lastly, the owner knew I was struggling without a bike so he found a bike that would fit my needs FOR FREE! I can't thank this place enough for supporting the local community with the bikes he has. Very friendly and helpful staff.
Apr 21, 2025 · Taylor FordJohn Jensen is the top of the crop in the bike business. Knowledgeable and a true straight shooter. I worked for John's dad some decades ago and even back then I could just tell that John was the real deal. He has my wholehearted endorsement !
Apr 14, 2025 · Mark PIncredibly knowledgeable and helpful shop. Owner, John, is a proud Tosa business owner that has my business. He’s real down to earth and a pro at what he does.Plus, he’s got a bird that’s older than me by a decade 🦜 if you don’t go in for your bike, or for John, at least go in for the bird 😂You can purchase new and used bikes here. I personally go here for bike repairs, tune ups, free air pump, and tire swaps.Great, trustworthy local business.
Jun 19, 2024 · Jeremy Miller
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